Internet Explorer 11 is being discontinued by Microsoft in August 2021.
If you have difficulties viewing the site on Internet Explorer 11 we
recommend using a different browser such as Microsoft Edge, Google
Chrome, Apple Safari or Mozilla Firefox.
Effective communication is an essential skill all students need to succeed professionally. Based in theory and informed by practice, Communication Skills for Business Professionals takes readers through a range of basic communication concepts and demonstrates how they can be applied in business settings. The third edition has been restructured into three parts, respectively covering understanding communication, communicating in organisations and professional communication strategies in practice. The text has been updated to examine contemporary topics of increasing relevance, including the effects of AI on communication skills, intercultural competencies in business contexts and how to successfully facilitate virtual meetings in a post‒COVID-19 workplace. Each chapter includes short-answer questions, skill-builder activities and margin definitions to cement learning, while the two running case studies provide realistic examples of communication in practice. Communication Skills for Business Professionals remains an indispensable resource for business students wanting to improve their communication skills.
Effective communication is an essential skill all students need to succeed professionally. Based in theory and informed by practice, Communication Skills for Business Professionals takes readers through a range of basic communication concepts and demonstrates how they can be applied in business settings. The third edition has been restructured into three parts, respectively covering understanding communication, communicating in organisations and professional communication strategies in practice. The text has been updated to examine contemporary topics of increasing relevance, including the effects of AI on communication skills, intercultural competencies in business contexts and how to successfully facilitate virtual meetings in a post‒COVID-19 workplace. Each chapter includes short-answer questions, skill-builder activities and margin definitions to cement learning, while the two running case studies provide realistic examples of communication in practice. Communication Skills for Business Professionals remains an indispensable resource for business students wanting to improve their communication skills.
Health Promotion: A Practical Guide to Effective Communication introduces students to the fundamental principles of health promotion in Australian and international public health contexts. Combining the core principles and theories of health promotion with those of effective communication, the text guides readers through the practical steps of planning, implementing and evaluating programs that empower health consumers and facilitate improved health outcomes for individuals and communities. The chapters consolidate and extend readers' understanding of key topics through case-study scenarios, problem-based learning activities, revision questions and recommendations for further reading. The 'Elsewhere in the World' sections link the text to health promotion programs globally. The final chapter brings together key concepts and highlights initiatives in action through a selection of eight extended international case studies. This essential resource will equip students with the knowledge and tools to prepare them for practice across a range of health and policy settings.
Health Promotion: A Practical Guide to Effective Communication introduces students to the fundamental principles of health promotion in Australian and international public health contexts. Combining the core principles and theories of health promotion with those of effective communication, the text guides readers through the practical steps of planning, implementing and evaluating programs that empower health consumers and facilitate improved health outcomes for individuals and communities. The chapters consolidate and extend readers' understanding of key topics through case-study scenarios, problem-based learning activities, revision questions and recommendations for further reading. The 'Elsewhere in the World' sections link the text to health promotion programs globally. The final chapter brings together key concepts and highlights initiatives in action through a selection of eight extended international case studies. This essential resource will equip students with the knowledge and tools to prepare them for practice across a range of health and policy settings.