This study investigates how former Prime Minister Abe Shinzo and his Liberal Democratic Party (LDP) tried to reproduce and reinforce their conservative and nationalist ideologies from 2012 to 2020. Conducting critical discourse analysis on official statements, speeches, and remarks at press conferences highlights the strategies that Abe and his sympathizers used to promote and legitimize the idea of “Take back Japan (Nippon wo torimodosu).” This study also elucidates the implications of the party's efforts to reproduce and disseminate its campaign slogan in official narratives.
