Skip to main content Accessibility help
×
Hostname: page-component-745bb68f8f-g4j75 Total loading time: 0 Render date: 2025-02-10T22:36:27.018Z Has data issue: false hasContentIssue false

10 - Past and Present

Published online by Cambridge University Press:  06 February 2025

Eiko Maruko Siniawer
Affiliation:
Williams College, Massachusetts
Get access

Summary

In the early 2000s, the idea of Japan as culturally “cool” captured imaginations. Propelled by a government interested in marketing and selling Japan, products from video games to anime and manga were repackaged as embodying cultural cool. And global audiences were reminded that what they enjoyed consuming, from sushi to Pokémon, were of Japanese origin. The capital of Tokyo, now virtually synonymous with the nation as a whole, was to epitomize this “cool Japan” with its technological sophistication, sleek aesthetics, and cultural creativity as host of the 2020 Olympic Games. Despite disruption by the COVID-19 pandemic, what the games reflected vividly was how the Tokyo metropolitan region, tracing a general trend that dated back centuries, had grown almost inexorably in size and in political, economic, and cultural gravity. Not just in historical patterns but in so many ways – from a city center that remains inviolate to the spiral that radiates outward, from the low-rise wooden buildings in the low city to the names of neighborhoods – the past remains deeply woven into the richly textured pastiche of contemporary Tokyo.

Type
Chapter
Information
Tokyo , pp. 196 - 218
Publisher: Cambridge University Press
Print publication year: 2025

Access options

Get access to the full version of this content by using one of the access options below. (Log in options will check for institutional or personal access. Content may require purchase if you do not have access.)

Save book to Kindle

To save this book to your Kindle, first ensure no-reply@cambridge.org is added to your Approved Personal Document E-mail List under your Personal Document Settings on the Manage Your Content and Devices page of your Amazon account. Then enter the ‘name’ part of your Kindle email address below. Find out more about saving to your Kindle.

Note you can select to save to either the @free.kindle.com or @kindle.com variations. ‘@free.kindle.com’ emails are free but can only be saved to your device when it is connected to wi-fi. ‘@kindle.com’ emails can be delivered even when you are not connected to wi-fi, but note that service fees apply.

Find out more about the Kindle Personal Document Service.

Available formats
×

Save book to Dropbox

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Dropbox.

Available formats
×

Save book to Google Drive

To save content items to your account, please confirm that you agree to abide by our usage policies. If this is the first time you use this feature, you will be asked to authorise Cambridge Core to connect with your account. Find out more about saving content to Google Drive.

Available formats
×