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Health Promotion A Practical Guide to Effective Communication

Authors

Edited by
Merryn McKinnon
, Australian National University, Canberra
Published 2021

Description

Health Promotion: A Practical Guide to Effective Communication introduces students to the fundamental principles of health promotion in Australian and international public health contexts. Combining the core principles and theories of health promotion with those of effective communication, the text guides readers through the practical steps of planning, implementing and evaluating programs that empower health consumers and facilitate improved health outcomes for individuals and communities. The chapters consolidate and extend readers' understanding of key topics through case-study scenarios, problem-based learning…

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Key features

  • combines fundamental theories and applications of public health with those of science communication
  • case study scenarios and problem-based learning activities
  • strong focus on Australia and New Zealand with links to global health promotion programs globally

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