This essay argues that modes of conceptualizing global-local entanglements provide a useful lens for looking at the different ways Belt and Road Initiative (BRI) projects localize in BRI-host countries. The essay draws on recent work on George Ritzer to examine examples of BRI projects where global norms and practices are locally conceived and controlled, in contrast to other cases where the projects barely reflect local culture. Examples of Serbia and Hungary are provided to illuminate these points.
