Hostname: page-component-745bb68f8f-cphqk Total loading time: 0 Render date: 2025-02-05T17:36:13.228Z Has data issue: false hasContentIssue false
  • English
  • Français

Towards an Optimised Value Creation Network for Modular Investment Goods

Published online by Cambridge University Press:  26 May 2022

T. Seidenberg ,
J.-P. Disselkamp ,
E. Schräder  and
H. Anacker
T. Seidenberg*
Affiliation:
Fraunhofer IEM, Germany
J.-P. Disselkamp
Affiliation:
Fraunhofer IEM, Germany
E. Schräder
Affiliation:
Technische Universität Berlin, Germany
H. Anacker
Affiliation:
Fraunhofer IEM, Germany
*
tobias.seidenberg@iem.fraunhofer.de

Abstract

Core share and HTML view are not available for this content. However, as you have access to this content, a full PDF is available via the ‘Save PDF’ action button.

Companies are under increasing pressure from global competition while at the same they need to offer flexible products to meet individual customer requirements. Therefore, modularised capital goods are designed and manufactured to meet both challenges. This paper presents an approach to identify necessary changes in the production process and summarises the changes in the automotive and aerospace industries due to modularisation. Three key findings are identified: increased outsourcing potential, production in a value creation network with specialised manufacturers and joint investments.

Keywords

modularisationproduction designvalue creation networkinvestment goodsplatform strategies
Type
Article
Information
Proceedings of the Design Society , Volume 2: DESIGN2022 , May 2022 , pp. 2513 - 2522
Creative Commons
Creative Common License - CCCreative Common License - BYCreative Common License - NCCreative Common License - ND
This is an Open Access article, distributed under the terms of the Creative Commons Attribution-NonCommercial-NoDerivatives licence (http://creativecommons.org/licenses/by-nc-nd/4.0/), which permits non-commercial re-use, distribution, and reproduction in any medium, provided the original work is unaltered and is properly cited. The written permission of Cambridge University Press must be obtained for commercial re-use or in order to create a derivative work.
Copyright
The Author(s), 2022.

References

Almaas, H.E., Bråten, G.I. and Pilskog, G.M. (2021), “Cost index for domestic sea transport”, available at: https://www.ssb.no/en/transport-og-reiseliv/sjotransport/statistikk/kostnadsindeks-for-innenriks-sjofart (accessed 19 October 2021).Google Scholar
Angenendt, J., Eckl, V., Gerhardt, B., Grave, B., Hellmich, R., Kladroba, A., Kreuels, B., Nagel, B., Nguyen, T.-V., Saxler, N., Stenke, G. and Weißburger, A. (2019), Zahlenwerk 2019: Forschung und Entwicklung in der Wirtschaft, SV Wissenschaftsstatistik GmbH, Essen.Google Scholar
Bashir, H.A. and Thomson, V. (1999), “Estimating Design Complexity”, Journal of Engineering Design, Vol. 10 No. 3, pp. 247–257. 10.1080/095448299261317.Google Scholar
Bertram, V. (2012), Practical Ship Hydrodynamics, 2nd edition, Elsevier, Oxford. 10.1016/C2010-0-68326-X.Google Scholar
Blessing, L.T. and Chakrabarti, A. (2009), DRM, a Design Research Methodology, Springer London, London. 10.1007/978-1-84882-587-1.CrossRefGoogle Scholar
Bloed, P. (2013), “Das Profit-Puzzle. Luftfahrt”, available at: https://www.focus.de/finanzen/boerse/luftfahrt-das-profit-puzzle_aid_261304.html (accessed 3 December 2020).Google Scholar
Bonvoisin, J., Halstenberg, F., Buchert, T. and Stark, R. (2016), “A systematic literature review on modular product design”, Journal of Engineering Design, Vol. 27 No. 7, pp. 488–514. 10.1080/09544828.2016.1166482.Google Scholar
Bouman, E.A., Lindstad, E., Rialland, A.I. and Strømman, A.H. (2017), “State-of-the-art technologies, measures, and potential for reducing GHG emissions from shipping – A review”, Transportation Research Part D: Transport and Environment, Vol. 52, pp. 408–421. 10.1016/j.trd.2017.03.022.Google Scholar
Bruch, J., Rösiö, C. and Granlund, A. (2020), “Managing the core plant role – key prerequisites from an operations perspective”, International Journal Manufacturing researech, Vol. 15 No. 1, 90–106.CrossRefGoogle Scholar
Brunoe, T.D., Nielsen, K., Joergensen, K.A. and Taps, S.B. (Eds.) (2014), Proceedings of the 7th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2014), Aalborg, Denmark, February 4th - 7th, 2014, Lecture Notes in Production Engineering, Springer International Publishing, Cham. 10.1007/978-3-319-04271-8.Google Scholar
Brylowski, M., Schöpper, H. and Krull, M. (2019), “Produktmodularisierung entlang der Supply Chain”, Industrie 4.0 Management, Vol. 2019 No. 5, pp. 50–54. 10.30844/I40M_19-5_S50-54.Google Scholar
Buchholz, M. (2012), Theorie der Variantenvielfalt, Gabler Verlag, Wiesbaden. 10.1007/978-3-8349-4200-5.CrossRefGoogle Scholar
Dahle, M. (2020), “Ensuring efficiency and safety in electric vessels”, available at: https://tramproject.eu/2020/08/06/recording-from-webinar-now-available/ (accessed 3 December 2020).Google Scholar
Daniel, L., Steidl, C. and Yildiran, C. (2018), “Shipbuilding Market Developments Q2 2018. C/WP6(2018)9/FINAL”, available at: http://www.oecd.org/officialdocuments/publicdisplaydocumentpdf/?cote=C/WP6(2018)9/FINAL&docLanguage=En (accessed 13 January 2021).Google Scholar
Djabarian, E. (2002), Die strategische Gestaltung der Fertigungstiefe: Ein systemorientierter Ansatz am Beispiel der Automobilindustrie, Zugl.: Berlin, Techn. Univ., Diss., 2002, Gabler Edition Wissenschaft, 1. Aufl., Dt. Univ.-Verl., Wiesbaden.Google Scholar
Erikstad, S.O. (2019), “Design of Modularity”, in Papanikolaou, A. (Ed.), A Holistic Approach to Ship Design, Springer International Publishing, Cham, pp. 329–356.CrossRefGoogle Scholar
Eyres, D.J. and Bruce, G.J. (2012), Ship construction, 7. Auflage, Elsevier, Amsterdam, Oxford.Google Scholar
Feldhusen, J., Grote, K.-H., Göpfert, J. and Tretow, G. (2013), “Technische Systeme”, in Feldhusen, J. and Grote, K.-H. (Eds.), Pahl/Beitz Konstruktionslehre, 8. Auflage, Springer Berlin Heidelberg, Berlin, Heidelberg, pp. 237–279. 10.1007/978-3-642-29569-0_4.CrossRefGoogle Scholar
Frigant, V. and Talbot, D. (2005), “Technological Determinism and Modularity: Lessons from a Comparison between Aircraft and Auto Industries in Europe”, Industry & Innovation, Vol. 12 No. 3, pp. 337–355. 10.1080/13662710500195934.Google Scholar
Göpfert, I., Grünert, M. and Schmid, N.A. (2016), “Logistiknetzw der Zukunft - Das neue Hersteller-Zulieferer-Verhältnis in der Automobilindustrie”, in Göpfert, I. (Ed.), Logistik der Zukunft - Logistics for the Future, Springer Fachmedien Wiesbaden, Wiesbaden, pp. 175–218.CrossRefGoogle Scholar
Hilgers, M. and Achenbach, W. (2021), Entire Vehicle, Springer Berlin Heidelberg, Berlin, Heidelberg. 10.1007/978-3-662-60766-4.Google Scholar
Hirschberg, C. (2015), “Variantenvielfalt. oder Was Automobile und Gurken gemeinsam haben”, Das IPL-Magazin, Vol. 30, pp. 28–31.Google Scholar
Junge, M. (2005), Controlling modularer Produktfamilien in der Automobilindustrie: Entwicklung und Anwendung der Modularisierungs-Balanced-Scorecard, Zugl.: Mainz, Univ., Diss., 2004, Gabler Edition Wissenschaft Forum Produkt- und Produktionsmanagement, 1. Aufl., Dt. Univ.-Verl., Wiesbaden.Google Scholar
Koppenhagen, F. (2014), “Modulare Produktarchitekturen - Komplexitätsmanagement in der frühen Phase der Produktentwicklung”, in Schoeneberg, K.-P. (Ed.), Komplexitätsmanagement in Unternehmen: Herausforderungen im Umgang mit Dynamik, Unsicherhiet und Komplexität meistern, Springer Fachmedien Wiesbaden, Wiesbaden, pp. 113–162.Google Scholar
Kortsari, A., Mitropoulos, L., Heinemann, T. and Mikkelsen, H.H. (2020), “Evaluation report of the E-Ferry”, available at: https://www.el-færgeprojekt.dk/Admin/Public/DWSDownload.aspx?File=%2fFiles%2fFiles%2fElf%c3%a6rge%2f03+The+full+Evaluation+Report+of+the+E-Ferry+v2.pdf (accessed 19 October 2021).Google Scholar
Krause, D. and Gebhardt, N. (2018), Methodische Entwicklung modularer Produktfamilien, Springer Berlin Heidelberg, Berlin, Heidelberg. 10.1007/978-3-662-53040-5.CrossRefGoogle Scholar
Lagemann, B., Seidenberg, T., Jürgenhake, C., Erikstad, S.O. and Dumitrescu, R. (2021 - 2021), System alternatives for modular, zero-emission high-speed ferries, SNAME International Conference on Fast Sea Transportation, Providence, Rhode Island, USA, October 2021. 10.5957/FAST-2021-054.Google Scholar
Lampón, J.F. and Rivo-López, E. (2021), “Modular product architecture implementation and decisions on production network structure and strategic plant roles”, Production Planning & Control, pp. 1–16. 10.1080/09537287.2021.1877367.CrossRefGoogle Scholar
Lödding, H. (2016), Verfahren der Fertigungssteuerung, Springer Berlin Heidelberg, Berlin, Heidelberg. 10.1007/978-3-662-48459-3.Google Scholar
MacDuffie, J.P. (2013), “Modularity-as-Property, Modularization-as-Process, and ‘Modularity'-as-Frame: Lessons from Product Architecture Initiatives in the Global Automotive Industry”, Global Strategy Journal, Vol. 3 No. 1, pp. 8–40. 10.1111/j.2042-5805.2012.01048.x.Google Scholar
Mikkola, J.H. (2006), “Capturing the Degree of Modularity Embedded in Product Architectures*”, Journal of Product Innovation Management, Vol. 23 No. 2, pp. 128–146. 10.1111/j.1540-5885.2006.00188.x.CrossRefGoogle Scholar
Norwegian Ministry of Climate and Environment (2019), “The Government's action plan for green shipping”, available at: https://www.regjeringen.no/contentassets/2ccd2f4e14d44bc88c93ac4effe78b2f/the-governments-action-plan-for-green-shipping.pdf (accessed 8 October 2021).Google Scholar
Wyman, Oliver (2007), “Innovationsmanagement in der Automobilindustrie”, available at: https://www.presseportal.de/download/document/78806-folder-car-innovation-2015.pdf (accessed 1 October 2021).Google Scholar
Papanikolaou, A. (2010), “Holistic ship design optimization”, Computer-Aided Design, Vol. 42 No. 11, pp. 1028–1044. 10.1016/j.cad.2009.07.002.CrossRefGoogle Scholar
Pashaei, S. and Olhager, J. (2019), “Product architecture, global operations networks, and operational performance: an exploratory study”, Production Planning & Control, Vol. 30 No. 2-3, pp. 149–162. 10.1080/09537287.2018.1534267.Google Scholar
Pfeifer, S., Seidenberg, T., Jürgenhake, C., Anacker, H. and Dumitrescu, R. (2020), “Towards a modular product architecture for electric ferries using Model-Based Systems Engineering”, Procedia Manufacturing, Vol. 52, pp. 228–233. 10.1016/j.promfg.2020.11.039.CrossRefGoogle Scholar
Piran, F.A.S., Lacerda, D.P., Camargo, L.F.R., Viero, C.F., Dresch, A. and Cauchick-Miguel, P.A. (2016), “Product modularization and effects on efficiency: An analysis of a bus manufacturer using data envelopment analysis (DEA)”, International Journal of Production Economics, Vol. 182, pp. 1–13. 10.1016/j.ijpe.2016.08.008.Google Scholar
Renner, I. (2007), Methodische Unterstützung funktionsorientierter Baukastenentwicklung am Beispiel Automobil, Produktentwicklung, 1. Aufl., Hut, München.Google Scholar
Schneider, R.A. and Rieck, K. (2012), “Komplexität in der Automobilindustrie am Beispiel Baukastenstrategie”, in Goltz, U., Magnor, M., Appelrath, H.-J., Matthies, H.K., Balke, W.-T. and Wolf, L. (Eds.), Informatik 2012: Was bewegt uns in der/die Zukunft? 42. Jahrestagung der Gesellschaft für Informatik e.V. (GI), 16. bis 21.9.2012, TU Braunschweig, GI-Edition lecture notes in informatics proceedings, GI, Bonn, pp. 863–872.Google Scholar
Schoeneberg, K.-P. (Ed.) (2014), Komplexitätsmanagement in Unternehmen: Herausforderungen im Umgang mit Dynamik, Unsicherhiet und Komplexität meistern, Springer Fachmedien Wiesbaden, Wiesbaden. 10.1007/978-3-658-01284-7.Google Scholar
Transport, Decarbonisation Alliance (2020), “Zero-Emission Zones. Don't Wait to Start with Freight!”, available at: http://tda-mobility.org/wp-content/uploads/2020/12/ZEZ-F_How-to-Guide_low.pdf (accessed 14 October 2021).Google Scholar
Verband der deutschen Automobilindustrie (2008), “Auto Jahresbericht 2008”, available at: https://www.vda.de/de/services/Publikationen/auto-2008.html (accessed 1 October 2021).Google Scholar
Vickery, S.K., Koufteros, X., Dröge, C. and Calantone, R. (2016), “Product Modularity, Process Modularity, and New Product Introduction Performance: Does Complexity Matter?”, Production and Operations Management, Vol. 25 No. 4, pp. 751–770. 10.1111/poms.12495.Google Scholar
Williams, N. and Murray, D. (2020), “An Analysis of the Operational Costs of Trucking: 2020 Update”, available at: https://truckingresearch.org/wp-content/uploads/2020/11/ATRI-Operational-Costs-of-Trucking-2020.pdf (accessed 8 October 2021).Google Scholar