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Why we need memetics

Published online by Cambridge University Press:  09 November 2006

Susan Blackmore
Susan Blackmore*
Affiliation:
31 Berkeley Road, Bishopston, BristolBS7 8HF, United Kingdomhttp://www.susanblackmore.co.uk/index.htm
*
susan.blackmore@blueyonder.co.uk
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Abstract:

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Memes are not best understood as semantic information stored in brains, but rather, as whatever is imitated or copied in culture. Whereas other theories treat culture as an adaptation, for memetics it is a parasite turned symbiont that evolves for its own sake. Memetics is essential for understanding today's information explosion and the future evolution of culture.

Type
Open Peer Commentary
Information
Behavioral and Brain Sciences , Volume 29 , Issue 4 , August 2006 , pp. 349 - 350
Copyright
Copyright © Cambridge University Press 2006