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Money and motivational activation

Published online by Cambridge University Press:  05 April 2006

Arthur B. Markman ,
Serge Blok ,
John Dennis ,
Micah Goldwater ,
Kyungil Kim ,
Jeff Laux ,
Lisa Narvaez  and
Jon Rein
Arthur B. Markman*
Affiliation:
Department of Psychology, University of Texas, Austin, TX78712http://www.psy.utexas.edu/psy/FACULTY/Markman/index.html
Serge Blok*
Affiliation:
Department of Psychology, University of Texas, Austin, TX78712http://www.psy.utexas.edu/psy/FACULTY/Markman/index.html
John Dennis*
Affiliation:
Department of Psychology, University of Texas, Austin, TX78712http://www.psy.utexas.edu/psy/FACULTY/Markman/index.html
Micah Goldwater*
Affiliation:
Department of Psychology, University of Texas, Austin, TX78712http://www.psy.utexas.edu/psy/FACULTY/Markman/index.html
Kyungil Kim*
Affiliation:
Department of Psychology, University of Texas, Austin, TX78712http://www.psy.utexas.edu/psy/FACULTY/Markman/index.html
Jeff Laux*
Affiliation:
Department of Psychology, University of Texas, Austin, TX78712http://www.psy.utexas.edu/psy/FACULTY/Markman/index.html
Lisa Narvaez*
Affiliation:
Department of Psychology, University of Texas, Austin, TX78712http://www.psy.utexas.edu/psy/FACULTY/Markman/index.html
Jon Rein*
Affiliation:
Department of Psychology, University of Texas, Austin, TX78712http://www.psy.utexas.edu/psy/FACULTY/Markman/index.html
*
markman@psy.utexas.edu
blok@psy.utexas.edu
johnlmdennis@mail.utexas.edu
micahbg@mail.utexas.edu
kyungil@psy.utexas.edu
laux@mail.utexas.edu
grimmlr@mail.utexas.edu
jrein@mail.utexas.edu
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Abstract

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Different aspects of people's interactions with money are best conceptualized using the drug and tool theories. The key question is when these models of money are most likely to guide behavior. We suggest that the Drug Theory characterizes motivationally active uses of money and that the Tool Theory characterizes behavior in motivationally cool situations.

Type
Open Peer Commentary
Information
Behavioral and Brain Sciences , Volume 29 , Issue 2 , April 2006 , pp. 190
Copyright
Copyright © Cambridge University Press 2006