Stand out of our Light: Freedom and Resistance in the Attention Economy

James Williams

doi:10.1017/9781108453004

Stand out of our Light

Freedom and Resistance in the Attention Economy

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Olifirenko, Liliia and Pysmeniuk, Mariia 2018. СУЧАСНІ ТЕНДЕНЦІЇ ТА ПЕРСПЕКТИВИ РОЗВИТКУ МЕДІЙНОГО РЕКЛАМНОГО РИНКУ УКРАЇНИ. PROBLEMS AND PROSPECTS OF ECONOMIC AND MANAGEMENT, p. 77.

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James Williams, University of Oxford

Publisher:: Cambridge University Press
Online publication date:: May 2018
Print publication year:: 2018
Online ISBN:: 9781108453004
DOI:: https://doi.org/10.1017/9781108453004
Creative Commons:: This content is Open Access and distributed under the terms of the Creative Commons Attribution licence CC-BY-NC 4.0 https://creativecommons.org/creativelicenses

Subjects:: Political Theory, Ethics, Politics and International Relations, Philosophy

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Former Google advertising strategist, now Oxford-trained philosopher James Williams launches a plea to society and to the tech industry to help ensure that the technology we all carry with us every day does not distract us from pursuing our true goals in life. As information becomes ever more plentiful, the resource that is becoming more scarce is our attention. In this 'attention economy', we need to recognise the fundamental impacts of our new information environment on our lives in order to take back control. Drawing on insights ranging from Diogenes to contemporary tech leaders, Williams's thoughtful and impassioned analysis is sure to provoke discussion and debate. Williams is the inaugural winner of the Nine Dots Prize, a new Prize for creative thinking that tackles contemporary social issues. This title is also available as Open Access.

‘A very insightful and perceptive analysis of one of the crucial issues of our age: how we spend our time in the infosphere. It will be the starting point for anyone who wishes to create a better future.'

Luciano Floridi - University of Oxford

‘In the Arab Spring, technology helped us topple a dictator - and then it tore us apart. The competition for attention poses a fundamental problem for today's society, and no one has gone deeper into this issue than James Williams. If you care about the future of society, pay attention to this book.’

Wael Ghonim - internet activist

'Passionate, provocative, personal and funny! Drawing on philosophy and video games, ancient literature and current science, Stand out of our Light helps us to see what's currently happening to the human experience and how we can take back control.'

David Runciman - University of Cambridge

'On the contemporary attention crisis, there is no writer who has thought deeper on it than Williams. His pivotal insight is the recognition that attention is the fuel of our lives, the ingredient essential to any self-chosen goal. Reading this refreshing and rejuvenating book will make you think hard about how life should be lived.'

Tim Wu - Columbia University, New York

‘A landmark book.’

Source: The Observer

'Mr Williams compares the current design of our technology to 'an entire army of jets and tanks' aimed at capturing and keeping our attention. And the army is winning. We spend the day transfixed by our screens, thumb twitching in the subways and elevators, glancing at traffic lights.'

Source: The New York Times

'Stand Out of Our Light is a prime example of philosophy at its most illuminating.'

Achas Burin Source: Balliol College Annual Record 2018

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Stand out of our Light

Freedom and Resistance in the Attention Economy

This Book has been cited by the following publications. This list is generated based on data provided by Crossref.

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Contents

Stand Out of Our Light
pp i-ii

Stand Out of Our Light - Title page
pp iii-iii

Copyright page
pp iv-iv

Dedication
pp v-vi

Epigraph
pp vii-viii

Contents
pp ix-x

Preface
pp xi-xiii

About the Nine Dots Prize
pp xiv-xvi

1 - Philosophy for Trolls
pp 1-4

I - Distraction by Design
pp 5-40

2 - The Faulty GPS
pp 7-11

3 - The Age of Attention
pp 12-16

4 - Bring your own Boundaries
pp 17-25

5 - Empires of the Mind
pp 26-40

II - Clicks against Humanity
pp 41-84

6 - The Citizen is the Product
pp 43-49

7 - The Spotlight
pp 50-54

8 - The Starlight
pp 55-67

9 - The Daylight
pp 68-84

III - Freedom of Attention
pp 85-128

10 - The Ground of First Struggle
pp 87-96

11 - The Monster and the Bank
pp 97-105

12 - Marginal People on Marginal Time
pp 106-124

13 - The Brightest Heaven of Invention
pp 125-128

Acknowledgments
pp 129-130

Further Reading
pp 131-131

Index
pp 132-134

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Stand out of our Light

Freedom and Resistance in the Attention Economy

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